100 years of advertising.

Bottle of Buckley's Original Mixture

Buckley's Award-winning Campaign

In the mid-80s—an era when clothing and hairstyles were at their peak of bad taste—Buckley’s launched the Canadian "Bad Taste" advertising campaign. Renowned for its honesty, humour, and tagline "It tastes awful. And it works." - it has helped make Buckley's syrup a leader in the cough & cold product category.

Chicken Soup

Chicken Soup

  

Buckley’s Historical Ads.

Early on, W.K. Buckley realized the power of catchy copy and smart media buying, using print advertising to sell his product.
 

Buckley's historical ads
Buckley's historical ads
Buckley's historical ads
Buckley's historical ads
Buckley's historical ads
Buckley's historical ads
Buckley's historical ads